Eurowings
When director Owen Trevor Black brought us on board for this absurd flight of fantasy celebrating the easy-going joy of travelling with Eurowings, we knew we were in for a wild ride.
To bring this satirical, high-energy vision to life, we got creative with image compositing, seamlessly blending multiple elements to craft the exact, tailored visuals the treatment required. We also prioritised finding clever, practical transition references that demonstrated how Owen would make the action flow from one moment to the next within the aircraft. On the art direction side, we leaned into bold design choices and punchy layouts that complemented our comedic imagery, expanding on the existing Eurowings branding to create a more vibrant colour palette that amplified the spot’s chaotic charm.
In the end, working on the design and research for this project was an absolute blast. Seeing Owen's vision land exactly as we'd imagined it in the treatment was the best possible result.