Despite his bitter disappointment in the lack of cows to direct, Oskar Bård brought his engaging style to this campaign for the US dairy industry. The quirky spots reveal the surprising depths of technical innovation, eco-conscious methods and sustainability, that keep dairy farmers at the cutting edge of food production.
It’s always a pleasure to help such a versatile director as Oskar, we’re always eager to know what the next project will bring.
Credits
DirectorOskar Bård
Production CompanyHobby Film
Production DesignerElmi Badenhorst
Executive ProducerJohn Gerard
Line ProducerJared Parsons
EditorTristan Seniuk
DoPNick Bupp
Camera OperatorConnor O'Brien
ClientDairy Management Inc.
SVP, CommunicationsSerena Schaffner
VP, Marketing & CommunicationsLamont Frazier
Director, Marketing & CommunicationsNolan Denker
AgencyMischief
No Fixed Address
Creative DirectorsRafael Beretta
Raphael Franzini
Agency ProducerDanielle Balanov
Account DirectorTaylor Jerome
Treatment Writing, Research & DesignIn Development
